Every year, over 400,000 small businesses are created in the US. If you’re planning to start your own business in 2020, you want to be successful, right? A huge part of the success of small businesses is marketing. If marketing isn’t…
“A penny saved is a penny earned.” The old adage was drilled into our brains right from the time when we were kids. There’s no doubt that everyone on the planet has heard some variation of this phrase over the course…
Marketing your business is no easy task. There are so many different avenues and investments to explore that picking a strategy for your company can quickly become overwhelming. Yet there’s a reason why businesses around the globe have spent an…
Loyalty. A simple word, but a complicated concept. We hear it all the time within the context of friendships and filial relationships. But with marketing? Loyalty is very much a less common phrase. That doesn’t make sense, however. If sports…
Are you interested in getting new customers for your business? Unfortunately, you can’t rely on the old ways of doing things anymore. You need to move part of your advertising efforts online. The importance of digital marketing today can’t be…
Creating the perfect marketing strategy takes a lot of thought. Effective marketing hinges on knowing your audience. If you understand their wants and needs, then you can craft a marketing campaign that’ll appeal to the largest group of people. It’s…
In today’s era of digital marketing, businesses must be creative when it comes to promoting a new product or reinventing an old one. The attention span of the average consumer is steadily shrinking. There are so many things advertisers must…
Chances that your savings will last for 30 years after retirement are 30%. That’s the unfortunate state of most people today. For that reason, financial consultation is a prerequisite for optimal economic growth. With the increasing competition in the financial…
Wondering what marketing strategy to make a top priority? We all know that deciding where your top marketing dollar should go is not a decision to be taken lightly. You not only need to attract new customers but retain the…
If you’ve worked in the tech industry, you’re probably familiar with agile development. This modern approach to software development relies on collaboration between cross-functional teams. An agile methodology brings all components of a project together to work toward a unified…