Category: Content Marketing

Common Content Fails You See with New Clients

content audit

Most of the content published online is failing miserably at being up to snuff with Google’s quality guidelines. Here, we list the most common reasons why people are failing at providing high quality content on their websites and what can be done about it.

6 Tips for Creating Website Content

website content

Whether you’re contracting your website content out or trying to write it yourself, there are some tips you can follow in order to see positive results from the final work. Read on to learn a few tips for creating great website content.

What Can Ephemeral Content Do for SEO?

What are the advantages of content that exists for only a brief period? Ephemeral content is one of marketers’ latest tools in the content strategy playbook. It’s driving huge advantages in engagement and SEO. Marketers continue to seek elusive ways…

How to Write Superior Product Descriptions

Over half a million people start their own businesses every month, meaning if you’re selling online, you need to stay competitive. If you’re offering similar products to another online store, you need to make sure your product descriptions stand out.…

The 10 Types of Content Your Healthcare Website Needs

types of content

Every industry can thrive with great content. Where industry professionals can feel out of their depth is choosing what types of content to create. In the healthcare industry, creating content can feel more like a chore when you’re not sure…