You’ve got a brand new website that you’re psyched about. This is going to be “home”, at least in the digital world, to every new potential customer, reader, or member of your audience for the foreseeable future. The next step…
Reaching new customers isn’t easy. In fact, sometimes it can feel like a never-ending challenge. One of the keys to effective marketing is to have the right advertising tools. After all, it’s nearly impossible to reach potential customers without first…
You have a lot of options to drive traffic to your site. There’s social media, text ads, display ads, and sponsored content. They can all make a difference in your business, but which one is the best way to get…
You have a booming website, great traffic, and… no customers. What gives? The reality is the vast majority of your website visitors won’t become paying customers. At least, not without your help. But how do you convert visitors into customers…
Google processes over 40,000 search queries every second. That’s about 1.2 trillion searches annually across the globe. With every search that’s relevant to your business, you have the potential to reach out to a quality customer. Attracting new leads is…
In the United States, the projected spend on marketing data for 2019 is $15.2 billion dollars. This is up from 12.3 billion in 2018. It’s undeniable that digital marketing resources are essential to grow your bottom line and properly educate…