What’s the first thing you do when you want to know about something? You Google it! The world’s largest search engine has fundamentally changed the way we gather and process information. However, it’s also changed the way we learn about…
3.5 billion searches. That’s how many times per day someone types in a question on Google. If you’ve ever wondered why SEO is worth it, just think about all the people looking for information related to your website. The problem…
These days, inbound marketing is one of the biggest forces in the advertising world. The reason is simple: it provides exceptional value. Compared to traditional outbound ad campaigns, an inbound campaign is far less expensive. On top of that, it allows…
It’s no secret that conversions are the key to keeping your company alive. But how do you increase conversion rates, and where is the best place to start? What actions can you take to have the most significant impact on…
Is your website optimized for local search? According to Google, 88% of users who use their phone to make a local search visited a store within a week. And 28% of nearby searches resulted in a sale. But what is…
Did you know that less than half of small businesses have a budget set aside for search engine optimization (SEO)? That means a lot of small businesses need to understand how much they should be budgeting, and spending, on their…