Financial ratios are a major factor in business, but far from the most glamorous part of business ownership. Unless you have a background in accounting, many might not even come to mind. Their importance, though, can mean the difference between…
Successful businesses get most of their revenue from a loyal group of customers that buy often and refer them to other customers. This group of customers is called a client base. The larger your client base, the more your expected…
By 2022, it’s projected that 82% of all information communicated over the internet will be in video form. You’d be foolish not to use this to optimize the presence of your company. However, the video process does not lend itself…
Learning how to write effective business memos is key to ensuring that everyone in your organization knows what is going on. When employees feel like they are in the loop and that you are a great communicator it will make for…
It’s a new year. So, naturally, you’re looking to give your business marketing brochures a long-overdue fresh face. After all, you want your brochures to stand out in a trade show crowd. Smart thinking. Research shows that nearly 80% of…
There are about 1.5 billion websites on the internet right now. Your company website will be vying for attention against every one of these. As such, it needs to stand out. Think you’re vying for the attention of your target…
Did you know that 70% of businesses fail within ten years? Businesses can fail for many reasons, but in most cases, a business closes down because it doesn’t have enough clients. Following this, you may want to learn more about attracting…
Every year, over 400,000 small businesses are created in the US. If you’re planning to start your own business in 2020, you want to be successful, right? A huge part of the success of small businesses is marketing. If marketing isn’t…
“A penny saved is a penny earned.” The old adage was drilled into our brains right from the time when we were kids. There’s no doubt that everyone on the planet has heard some variation of this phrase over the course…
As more and more people turn to side hustles and home-based businesses, the need for digital storefronts has expanded. While many solutions exist, such as building your own site from scratch and getting your own hosting, they aren’t necessarily the…
