Organic search is responsible for around 51% of all website traffic. This means that over half of your website’s leads are coming from the unpaid results on Google.
If your business isn’t making an appearance in the top results of a query (or even on the first page) your chances of gaining this free traffic are low.
There’s no question that SEO is important but the time and effort this approach requires are unrealistic for many businesses. So how can you advance your SEO without the stress? You need the help of a managed SEO service.
From taking advantage of expert knowledge to gaining long term results, follow along to discover the benefits of hiring an SEO management company and why your business should seek these services today.
Improved Online Visibility
SEO works by appealing to a search engine’s algorithm to gain preference on targeted search queries. To do this, your online presence must follow a strict set of guidelines and rules.
Once you’ve tapped into this algorithm-pleasing method, your URLs, blogs, and other content will begin to appear higher on the search results page. Since we already know that the first result on a google search captures around one-third of all hits, this high placement is of incredible value.
SEO management services can do more than make your website rank. They can actually work with your entire online presence to increase the number of times you appear in these high-performing spots.
This repetitive appearance sends a message of authority to potential customers. This helps them see your company as a trustworthy and reliable band. Since trust is the name of the game for online sales, this visibility is not only higher but more valuable.
More Relevant Audiences
A managed SEO service will work with your entire online campaign to gain insights into your audience. This data can then be used to develop a more productive SEO management platform and target the right people.
The problem with using spot fixes for your SEO and other digital marketing is that your keywords, links, and even content are not necessarily drawing in relevant leads. Without a full understanding of your brand’s voice, competition, and target buyer, these efforts can be drawing in the wrong crowd.
By combining your website SEO with affordable social media marketing services, your campaigns will be pulling in audiences that are interested, engaged, and ready to buy.
User-Friendly Web Design
SEO is geared towards satisfying algorithms. Luckily, the optimization of your website actually makes your website more user-friendly as well.
Because Google’s number one priority is to help the searcher, the algorithm is designed to prioritize user experience. This includes things like your website’s loading speed, your navigation, and even your site’s mobile-browsing ability.
An SEO management company will not only help improve the quality of your content and pages. They’ll also use SEO management tools to ensure your website will gain rank and maintain it.
With techniques like paid advertising, your business will only see benefits as long as your spending. In fact, no matter how long you apply the techniques, you’ll always have to shell out marketing dollars for the hits. Once your ad expires, your visibility returns to its previous state and the traffic from your promo begins to fade.
The opposite is true with SEO. Although you’ll need to keep up with new algorithm changes and continue to compose SEO content, once the techniques are in place, you’ll be able to reap long term benefits. In fact, marketers find that the maintenance of a high rank is much easier when a full SEO management platform has been employed.
By using SEO management services, you’ll be able to take advantage of Google’s results pages as a free advertisement for your brand. With your increased relevant traffic through the roof, you’ll watch your sales soar.
Save Time and Money
Let’s face it, SEO management is not a 20-minute job. From overhauling your website to applying the principles to new content, SEO is time-consuming and ongoing.
As a business owner or manager, you already wear a lot of hats. Since the success of the business falls on your tasks, skipping over your duties to make room for SEO is just not an option. Not only will it consume your regular time, but you’ll need to set aside time and money to learn the ins and outs of the technique.
By outsourcing this task to experienced professionals, you can depend on great results with little to no stress on your end. You’ll be kept in the loop without taking on more work. On top of this, the experience of these companies will lead to fewer mistakes and costly fixes in the future.
Take Advantage of Expert Experience
There are over 200 ranking factors in Google’s algorithm and the guidelines are always growing. As you can imagine, this leads to an incredible amount of techniques that need to be actioned for SEO.
Fortunately, managed SEO experts already know what these factors are and how to approach them. They have the best SEO management tools for researching keywords, building backlinks, and more.
Beyond this, they’re familiar with the backend technology that can take years to master. Elements like your site speed, file format, and page design come easy to them, making their services efficient and productive.
When you hire an SEO management company, you gain instant access to their years of experience and knowledge. You’ll be able to rely on the best possible results for your online marketing.
Grow With Managed SEO
With benefits like this, there’s no denying that managed SEO is the perfect solution for your business’s marketing needs. From improving your online visibility to reaching the right customer base, you’ll love this revenue-maximizing service.
Want to learn more about this digital marketing technique? Read our blog to discover the tools, tricks, and resources you need to take your SEO to the next level.