More than 81% of American adults have smartphones. The increasing use of smartphones has influenced the nature of social and business interactions. Companies are seeking to have an online presence to connect with more potential customers. A construction business has…
Loyalty. A simple word, but a complicated concept. We hear it all the time within the context of friendships and filial relationships. But with marketing? Loyalty is very much a less common phrase. That doesn’t make sense, however. If sports…
Are you interested in getting new customers for your business? Unfortunately, you can’t rely on the old ways of doing things anymore. You need to move part of your advertising efforts online. The importance of digital marketing today can’t be…
Creating the perfect marketing strategy takes a lot of thought. Effective marketing hinges on knowing your audience. If you understand their wants and needs, then you can craft a marketing campaign that’ll appeal to the largest group of people. It’s…
You’d be doing your business a disservice if you haven’t conducted a market research survey. Surveys are one of the best ways to figure out what consumers want from your company. Without them, companies are left trying to guess what…
Did you know that 50% of home buyers found their homes through the internet? This is why real estate agents need to make sure that they have a good website that is attractive, easy to use, and uses relevant SEO…
