Do you want to learn SEO 101 for your business website?
Google is the leading search engine with more than 90 percent of market share worldwide. This is why SEO is becoming more relevant because it’s the best way to increase your search rankings and traffic. However, do you have the luxury to take the time and effort to start learning SEO techniques right now?
Outsourcing your SEO needs might be a better option for you. Here are the five reasons why this is so.
1. You Still Haven’t Optimized Your Website for SEO Yet
It’s important to perform the SEO correct practices to build brand awareness online. With hired experts, it’s easier to create and check your strategies for your website. You can even level the playing field with larger brand companies and stay on top of your business.
Try putting up surveys for problems to fix and suggestions to make the website better. Asking the experts to add and improve those elements is a far more efficient method.
2. Low Search Results
Did you know potential customers are conducting online research before a sale? People seldom click past the first page of a search engine. Appearing on the first page is one of your priorities to boost your online presence!
Let the professionals handle this part of your business to leverage their skills. You can boost your website’s rankings and traffic faster than doing it yourself or in-house.
3. Limited SEO Knowledge
You can always learn SEO online, but can you effectively put the elements in place inside your website?
Doing SEO without enough knowledge is not recommended because you might make mistakes. Take note that Google penalizes websites that provide a bad user experience.
SEO experts can help you identify and avoid bad practices. They can also keep you up with the updates of Google’s ranking algorithm.
There are too many types of SEO you can use for online platforms to drive organic traffic. If you want to have a quick overview, check out this article by Co Media about SEO for beginners.
4. No Blogging Experience
Starting a blog is a subtle way to let others know more about your business and gain genuine interest. You can advertise your stuff without coming across as too “sales-y” to your target audience.
Blogging without experience is hard because you need to put out good content daily.
This is more than writing thousands of words and hoping your customers will read it. You need to be relatable, informative, and incorporate visuals among many things. Outsourcing is the fastest way to fill your blogging section while practicing good SEO practices.
5. Too Busy to Learn SEO Online
As your business grows, learning SEO and running your business on top of other things is not easy. This is especially true when you’re a small business owner and under-staffed.
Letting a third party handle your SEO needs is great for time management to focus on your core business. Recruiting full-time employees means paying salaries, taxes, insurances, and other expenses to worry about. You can save money and effort by delegating the work outside the company.
Reasons Why Outsourcing Is Better Than Learning SEO
No one’s stopping you from learning SEO, but taking the time out of your busy schedule has its own set of problems. Outsourcing can take some of your workloads while running your business to success!
Do you want more of this topic? If yes, we have more content discussing the basics and other aspects of SEO 101 right here!